Data Services

From Data Operations to Engagement Readiness

As your audience grows, so too do data volume, complexity and cost, but the benefits should grow as well.

Large datasets, multiple sources and formats, merging, deduplication and data quality work all require specialist expertise, time and resources to manage effectively.

Audienceware’s team of developers and data experts provide the capability that enables clients and agencies to simplify data operations and leverage data for more effective engagement.

Data Operations

  • Cloud and database management
  • Backup, recovery and archiving
  • Secure access and governance
  • Cost optimisation and monitoring
  • Workflow automation and processing

Data Integrity & Integration

  • Connecting multiple systems and data sources
  • API integrations and data pipelines
  • Format conversion and transformation
  • Deduplication and validation
  • Data enrichment and synchronisation

Data Intelligence

  • Customer Data Platform (CDP)
  • Single Customer View
  • Dashboards and Business Intelligence
  • Performance measurement and attribution
  • Segmentation and advanced analytics

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