About Audienceware

Audienceware is a marketing services company based in Australia, specializing in web, email, analytics, and CRM as part of a comprehensive 'managed service' offering.

Our mission is to empower clients by removing technological barriers to marketing success. We take on the management of hardware, software, and even ‘peopleware,’ enabling you to focus on executing impactful digital marketing strategies.

Our services span the full spectrum—from highly technical solutions like hosting, server construction, software development, and database administration, to collaborative efforts like content management, knowledge sharing, and tailored coaching.

By adapting to your unique needs, the Audienceware model strengthens your in-house capabilities, empowering your team to achieve and sustain marketing success. We leverage automation, analytics, and measurable insights to drive continuous improvement across your marketing processes and the entire customer lifecycle.

Learn more about our Mission, Vision, and Values.

Meet our Directors

Mick Collopy

Mick Collopy - Director and Principal consultant

Mick is a Digital Marketer and Data Scientist with over 25 years of experience helping organizations achieve results through innovative strategies and lean, data-driven solutions. He has worked across industries including Media & Entertainment, Automotive, Technology, and the Public Sector, with leading global brands like Toyota, BSkyB, Cisco, and R.L. Polk.

With an MBA from Melbourne Business School and a Bachelor of Science in Psychology from the University of Melbourne, Mick combines strategic insight, behavioral expertise, and creativity to optimize technology and enhance audience engagement. His approach focuses on driving productivity and delivering measurable impact for organizations.

 

Suramya Weerasinghe

Suramya Weerasinghe – Director and CFO, Audienceware

Suramya is a highly experienced finance professional with over 20 years of expertise spanning financial planning, governance, and commercial management across industries such as telecommunications, SaaS, digital marketing, and media. Her international experience in Australia and the UK equips her with a strategic mindset and adaptability to navigate complex financial landscapes.

At Audienceware, Suramya oversees financial operations and strategic initiatives, ensuring robust financial governance and operational excellence. Her proficiency in data analytics, stakeholder engagement, and team leadership supports Audienceware's mission to deliver scalable and innovative solutions. Suramya’s passion for financial transparency and sustainable growth underpins her role, empowering organisations to achieve their goals and enhance their audience engagement capabilities.

 

Paul Gleeson

Paul Gleeson - Associate Director, Digital Marketing

Paul is a Digital Marketing Specialist, focussed on helping clients deliver on their marketing strategies across all digital media, with extensive experience in ditigal advertising management, UX design, SEO and more.

With Google Certification among his credentials, as well as both client side and agency expency experience, Paul is results oriented and works closely with clients to ensure execution excellence in alignment with strategy and measurable ROI.

 

 

Meet some of our Team Members

Imran Khan - Senior Web Programmer / Drupal Specialist

Imran is our most regular freelance team member, with whom we've worked for over 10 years.  Imran manages a team of developers in Indore, India, and offers Audienceware a broad range of development and support capabilities.

Web Skills : - Drupal Module Programming, Drupal Theme Design, CSS, HTML5, Responsive Design, PHP Programming, WordPress, JavaScript, jQuery, Third Party API Integration - Google Maps, Google Search, Google Books, REST, JSON, SOAP, Bootstrap, Joomla, CMS, Photoshop, PSD, Web Layout Design.

 

Siddhesh Mehta - Business Intelligence and Mobile Application Developer

We've been working with Sid and his team since 2015 - Sid is an adept and versatile IT professional having 5+ years of experience in Business Intelligence, Big Data, Mobile application design and development.  Capabilities include:

  • Dashboards, Scorecards, Corporate Performance Management and Key Performance Indicators.
  • Data Integration, ETL, Database design,programming and administration.
  • Architect and implement Enterprise Datawarehouse and Datamart.
  • Data mining, Predictive Analysis and OLAP.
  • Big Data Analytics - Hadoop Ecosystem, Elasticsearch, Spark
  • Mobile application design and development

 

Want to know more?