Hope you’re all having a great start to 2026!
Thanks to your participation throughout 2025 — in response to your requests, challenges and feedback, we were able to continuously improve and expand the range of services that collectively make up the Digital Experience Platform (DXP).
A Digital Experience Platform (DXP) brings together the systems needed to engage your audience across your website, communications, campaigns, and data — in a coordinated, reliable way.
Instead of managing separate tools in isolation, a DXP helps organisations:
Cloudfront is now offered as a standard inclusive service for all Audienceware clients, The benefits to clients are:
Standard contact forms collect messages. Smarter contact forms capture intent, trigger action, and feed directly into your CRM and marketing workflows.
By integrating Mautic Forms with CiviCRM, Audienceware enables websites to move beyond simple enquiries and into automated, data-driven engagement.
There are two proven integration approaches, depending on your requirements and complexity.
CRM systems and Business Intelligence (BI) platforms serve distinctly different purposes — and are architected accordingly to excel in their respective domains.
CRM systems are optimised for receiving, processing, and managing day-to-day interactions with supporters, donors, members, or customers. Their built-in reporting tools are designed for operational needs: producing lists, summaries, and updates that keep teams informed without compromising system performance.
A website redesign is a significant investment — of budget, time, and internal effort. Like any investment, it should deliver measurable returns. In this article, we cover a best practice approach to a redesign that ensures success by addressing the real underlying issues affecting engagement, conversion, and revenue. Drawing on the most widely regarded frameworks and research in design strategy, we’ll explore:
When visitors land on your website, they’re often looking for something specific — a service, a resource, a case study, or an answer to a question. If they can’t find it quickly, they leave. That’s why site search is one of the most critical components of a good user experience (UX).
Video is one of the most powerful ways to connect with your audience — but without the right tracking in place, you’re flying blind. Google Tag Manager (GTM) makes it possible to measure exactly how viewers interact with your videos, whether they’re on YouTube, Vimeo, or embedded directly on your site, so you can refine content, improve engagement, and increase conversions.
